What is the meaning of Theresa May’s £750 ‘twofer’ coat?

George Osborne’s Caesar haircut showed that budget-day dressing is ripe for analysis. So, what does the prime minister’s Italian double-coat tell us?If it feels unfair to analyse what Theresa May is wearing in the picture above, bear in mind that there are few days when a politician’s clothes matter more than budget day, regardless of their gender. As with a royal at their wedding or pre-season catwalk collections, these optics can prove useful as an indicator of what is to come. And whether or not you like what you see, you can certainly read into it – just remember what fun we had with George Osborne’s Caesar haircut at the 2015 budget.So, where to begin with May’s coat? First, it is one coat, designed to look like two, and known as a twofer. Double-coating is a trick, but it is also rooted in fashion: it has been in vogue since Balmain 2015 and was seen on this year’s autumn/winter catwalks. And May is a woman who pledged a lifetime subscription to Vogue on Desert Island Discs. The fact that she is wearing a coat deliberately designed to look like two suggests prior knowledge. Continue reading…

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